The Founder Institute focuses on technology and technology-enabled businesses. This can include hardware and traditional businesses such as food, eCommerce, and brick and mortar, so long as the business has the ability to scale through technology. We typically do not accept founders looking to build non-scalable service-based companies, such as consultancies and agencies.
Scalable though technology would be any company where you are increasing your customer base or automating processes through technology. A lot of companies create a concierge MVP and then built the tech framework after proven traction. A non-scalable company would be a consulting firm, a service that charges by the hour, or a standalone business that does not offer products online or plan to expand.